What is Vivid?
Vivid offers an entirely new dimension to consume and interact with the cryptocurrency space. Our first product is a mobile AR app which tracks coins, analyzes the markets, and manages your portfolio. With features like modular indicators, 3D mode and social sharing, Vivid delivers new insights and experiences and bests out current apps with unreliable uptime, convoluted design, and a lack of technical analysis tools.
— Ian Nott, CEO & Founder
Paxtradings Quick Facts
- AR app which tracks coins, analyzes markets, and manages your portfolio
- Pre ICO 1ETH = 12,000 VIVID token / ICO 1ETH = 11,000 VIVID token
- Pre ICO March 9th, 2018 — March 16, 2018
ICO March 16, 2018 — April 13, 2018
- 106,700,00 VIVID total available / 140,000,000 VIVID total supply
- Private Pre ICO sold out in 48 hours
Q&A with Ian Nott, CEO & Founder
Paxtradings: For those who are not familiar with Vivid, can you explain what it is, and what the team aims to accomplish?
Nott: Vivid offers an entirely new dimension to consume and interact with the cryptocurrency space.
Our first product is a mobile AR app which tracks coins, analyzes the markets, and manages your portfolio. With features like modular indicators, 3D mode and social sharing, Vivid delivers new insights and experiences and bests out current apps with unreliable uptime, convoluted design, and a lack of technical analysis tools.
Beyond the flagship app is a unified publishing, advertising, and social platform. The Vivid ecosystem fosters a community of content creators to earn rewards for sharing market opinions and technical analysis. We also offer APIs for third parties to develop engagement and analytics applications as well as an ad network for brands to connect with highly targeted consumers.
Paxtradings: How does the Vivid Token (VIVID) function within the platform and why is it needed?
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Nott: The VIVID token is a utility token powering the Vivid ecosystem. VIVID gives token holders access rights to unlocking premium features on the platform. It also acts as a medium of exchange between users.
For instance, you may use VIVID to up vote content that others have published. Creators may require a certain amount of VIVID as a reward for sharing advanced technical analysis models or training sessions. They may also offer perks that are redeemed with VIVID.
Paxtradings: We’ve done promotion for other AR/VR platforms, such as Lucyd and Cappasity. How is Vivid different from other augmented reality services on the blockchain?
Nott: For us as a software and function driven company, we embrace spatial computing at this critical early stage not to put it front and center — but really to add a new type of sandbox, one where users are invited to walk around their world, the cryptocurrency markets, and ultimately digital versions of each other.
Our main focus is to drive adoption through our mobile, desktop, and publishing platform driven through the VIVID token — very much still in the 2D spaces we compute in today. Pursuing the next generation of spatial user experience is a byproduct from our team’s vision to build something more.
Our goals are to build functional ‘got to have it’ tools for the everyday crypto trader. When you review the reliability and usability needs of the most popular crypto tracking applications, it’s easy to see our mission to not just solve for these immediate market needs, but also start to expand our mission beyond just portfolio management.
The consumer-friendly visual appeal and social sharing functions are aimed at the “hip to hold crypto” crowd. It is said that 1 in 3 millennials is expected to own cryptocurrency by the end of 2018. Targeting this generation alone, that’s an estimated 600 million people as an addressable market, with nearly all of them carrying AR-enabled smartphone devices.
For the crypto day trader needing sophisticated technical analysis indicators, we’ve opened up the world around them as a work environment for spacing out charts and graphs for evaluation and decision-making. Merging data in 3D allows for better visualization and greater insights, as different layers of information could be presented as you orbit the chart or graph. Virtual whiteboarding capabilities offer a way to annotate on charts or connecting dots between data.
Paxtradings: What are some of the major trends in augmented reality and virtual reality that you see Vivid playing a role in?
Nott: We firmly believe a cultural shift is right around the corner where mixed or extended reality will be as natural as browsing the web as we know it today. Vivid is firmly positioned to launch a generation of immersive storytellers equatable with those we currently identify as bloggers, vloggers, and podcasters. Our publishing and ad platform will open doors to experiential marketing activities that far more seamlessly blend organic and sponsored content.
Paxtradings: How do you see Vivid’s API being integrated with other mobile, AR, or VR applications?
Nott: Our APIs open the platform for third-parties to create a host of applications we can only begin to imagine. Information we serve could extend the power of business productivity tools or data visualization for blockchain and fintech companies. Content integration means Vivid influencers could be the next generation of immersive storytellers with digital media partners. Our social AR experiences could be leveraged by gaming companies or interactive advertising agencies.
With endless possibilities, we’re excited to see what the development community comes up with.
Paxtradings: We see that you’ve already launched a human interaction platform based on augmented reality called Thrive. How has that product been received, and does it relate to the Vivid platform?
Nott: Although Thrive is an enterprise level SaaS platform applied towards medical, industrial, and engineering use cases, among other applications, we’ve been steadfast in utilizing augmented reality to solve practical problems.
Here is an example of Thrive applied in medicine: http://www.bbc.com/news/av/technology-41669800/hololens-tech-used-in-bowel-cancer-surge ry
By teleporting people and content into your real-world environment, Thrive’s telepresence focus delivers lifelike interactions for enhancing collaboration, increasing productivity and improving social engagement.
As Vivid evolves into a social platform, you’ll begin to see how Thrive’s unique DNA enables us to deliver unrivalled experiences and reinforce the barrier against competition.
Paxtradings: How does Vivid plan to grow the user base for their ecosystem of content creators?
Nott: Vivid intends to grow with fresh, quality content driven by the community.
We start with a grassroots effort to attract crypto traders lurking in whale groups and influencers from social networks on to our platform. This is accomplished through reputation and trust we’re building by engaging on their current home turf. As the user base of our app grows, we gradually convince them of a powerful niche platform we’ve developed which gives them a voice in the crypto community.
Once a few authorities in the space are on Vivid, this will naturally lead to peers making the leap to start sharing content as well as those aspiring to be the next wave of crypto influencers. To keep these creators motivated, we incentive them through rewards and revenue share. With a rating system based on user reviews, the community will organically vote the best content creators to the forefront.
The number of content creators will also expand as our feature-rich mobile AR app and follow on products continue driving engagement to grow the audience creators have the opportunity to reach and connect with.
Paxtradings: We’ve heard rumors of a Pokemon Go style scavenger hunt for tokens… Any truth to these rumors?
Nott: Gamifying the experience is something we may experiment with in the future, but we’ll be largely leaning on the Vivid community to tell us what they want.
Paxtradings: How far along is the project today and when can contributors expect to use the platform? What does the roadmap look like for 2018?
Nott: We are in pre-alpha stage of the Vivid mobile AR app with a fully functional, minimum viable product (MVP). The MVP has been placed in the hands of select influencers in the crypto space to experience. As we gauged reactions, we quickly found validation that Vivid would receive market acceptance.
The proof-of-concept led to valuable insights and additional feature requests as we head into a closed alpha stage. We’ll be releasing a beta version of the Vivid app in the 2nd quarter. Contributors to our token sale will be the first ones invited as beta testers.
By the second half of this year, advertising features and a desktop application will be pushed out. 2019 will give rise to our publishing platform and developer tools.
Paxtradings: As a non-Vivid question, we like to ask for unique predictions for the ICO and cryptocurrency space in the future. Where do you see both in the next 3–5 years?
Nott: I see a general cross as more physical robotics, logistical systems, and other physical manipulation systems adopt blockchain based authentication technology. Additionally physical products and manufacturing infrastructure. Consumer facing goods with DRM RFID blockchain based verification ‘Shick 2.0’ will start to pop up.
And of course, spatial computing will totally transform the way we interact with the digital world, our world, and all of the people on the planet simultaneously. There will be changes over the next ten years that will do nothing but excite
The pre-ICO will start on March 9, 2018 and end on March 16, 2018. There will be a total of 5,400,000 (VIVID) tokens available during this period. This represents 3.8% of the total token supply.
1 ETH = 12,000 VIVID tokens (20% Bonus)
The main ICO will begin on March 16, 2018 and will end on April 13, 2018. There are a total of 106,700,00 VIVID Vivid Token tokens (VIVID) available during the main ICO, representing 76.3%% of the total VIVID supply. A hard cap of 9,950 ETH is set for the entire ICO period.
1ETH = 12,000 VIVID token
Current accepted currencies for Vivid tokens include ETH.
There are a total 140,000,000 VIVID tokens being created, with 106,700,00 VIVID available during main ICO.
VIVID is an ERC20 token, so it’s important that contributors use ERC20 compatible wallets to send funds to the ICO smart contract, and to receive the Vivid tokens.
Contributors will have their tokens distributed shortly after the contribution transaction. Visit the Vivid website for more information and the contribution address.
Use of ICO Proceeds